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Whether you're facilitating workshops, leading teams, or navigating complex decisions, here you'll find practical tools, frameworks, and lessons drawn from my real-world work with leadership teams and organizations.

I'm Jackie Colburn. Strategist, facilitator, human.
For nearly two decades, I've partnered with teams across industries to navigate complexity, unlock possibilities, and design a better way forward.

​​3 Conversations Every Leadership Team Should Have Before Their Next Strategic Planning Offsite

When we hear the word planning, we usually think of solutions, timelines, and next steps. But what about the pre-work? If you want to build a foundation for real change, I recommend having three important conversations at the leadership level before your full-team gathering. Learn about them here, and get access to a list of questions you can borrow for your own conversations.

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The Secret to Building a Roadmap That Endures

A roadmap brings direction, helps align the team, and keeps everyone moving toward shared goals. But here's the thing: The strength of your roadmap is only as good as the foundation it's built on. Here are three foundational pillars you should address before building a roadmap, along with practical to-dos that will help you fortify your baseline.

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How to Align Your Team Before Year-End: 5 Leadership Moves to Make in October

Between holidays, vacations, and general year-end fatigue, the window between Thanksgiving and New Year’s can turn into a murky holding pattern. But it’s only October, which means there’s time to get ahead of this potential pitfall! Here are 5 leadership moves you can make right now to align your team before the end of the year.

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5 Mini-Workshops You Can Run on Your Own (No Outside Help Required)

You don’t always need to wait for a big strategy offsite to kick off meaningful conversations with your team. Here are five facilitator-approved, easy-to-run micro-workshops designed for teams working on innovation, new product/feature design, ideation, or simply looking for more productive ways to collaborate.

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How to cultivate workshop culture for better innovation

What does it take to stitch an innovation mindset into the very way teams operate? This article is about shifting our perspective on when to workshop and makes the case for cultivating a workshop practice within organizational culture as a necessary stepping stone to building a culture of innovation.

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How to name a product: From brainstorm to buzzworthy

Naming a new product isn’t easy, but it doesn’t have to be painful. It can be tempting to slap an acronym on it and call it a day, but taking time to come up with the perfect name is truly worth the effort. Here are my tips for picking a great product name, and a guide to get you get started on the naming process with your team.

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What do workshop facilitators do?

Most workshops and complex problem-solving endeavors are far more successful with a facilitator present. So, what is it about a great facilitator that unlocks this potential? Check out the three key abilities that a great facilitator brings to the table – think of them as the ingredients that, when present, make a workshop feel fruitful and satisfying.

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The art of naming: How to overcome challenges in naming products, services, and companies

If your team has been spinning out on naming for many weeks or even months, I’m guessing at least one of four factors is at play. I cover them in this article, along with 7 facilitation methods from my own experience leading workshops that will get the group back on track.

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The best way to understand user needs and pain points without a big research budget

Understanding user needs and pain points is essential for building successful products and services, but that doesn’t mean we need to get stuck going down a multi-month research hole in order to be “ready” to collaborate, innovate, or prototype. Learn how to overcome research analysis paralysis with some actionable methods for gathering and applying insights – all without a big research budget.

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A workshop guide to define a more purposeful return-to-office protocol for your team

The return-to-office conversation has been top of mind for many as more and more companies call employees back to work in person. Rather than simply telling people to return to the office without any structure or intention, let’s instead think about the best way to accomplish the work to be done. Here’s a workshop format for team leaders and managers who want to handle this next chapter with intention.

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3 workshop formats to help spark innovation with your team

Want to cultivate a more dynamic, engaged, and successful organization? Who doesn’t! One of the most impactful ways to achieve this goal is to take a more intentional approach to innovation. Learn the benefits of doing so, and three different workshops formats that will jumpstart the process for you team.

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