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Whether you're facilitating workshops, leading teams, or navigating complex decisions, here you'll find practical tools, frameworks, and lessons drawn from my real-world work with leadership teams and organizations.

I'm Jackie Colburn. Strategist, facilitator, human.
For nearly two decades, I've partnered with teams across industries to navigate complexity, unlock possibilities, and design a better way forward.

How to name a product: From brainstorm to buzzworthy

Naming a new product isn’t easy, but it doesn’t have to be painful. It can be tempting to slap an acronym on it and call it a day, but taking time to come up with the perfect name is truly worth the effort. Here are my tips for picking a great product name, and a guide to get you get started on the naming process with your team.

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3 workshop formats to help spark innovation with your team

Want to cultivate a more dynamic, engaged, and successful organization? Who doesn’t! One of the most impactful ways to achieve this goal is to take a more intentional approach to innovation. Learn the benefits of doing so, and three different workshops formats that will jumpstart the process for you team.

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Killer resources for curious, creative people

Are you committed to constant discovery? Do you like learning about yourself and the world around you? Is curiosity something hardwired within you, or something you aim to cultivate more of? If so, I’ve got a few amazing resources to share that will speak to anyone who loves to reimagine what it means to live and thrive in this world.

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3 ways to embrace constraint to unlock creativity

Constraint is critical to making sure ideas come to fruition. When we stop perceiving it as a barrier to success and instead embrace it as a necessary component to innovation, only then can teams tap into their best creative ideas — the ones that move the needle for the business, and provide deep value to the customer. Here are three ways to lean in.

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3 creative sketching exercises to include in your next workshop

Engaging your team’s creative prowess is key to unlocking new ideas and uncovering solutions. To help them get there, your workshop design should include activities that encourage people to feel empowered when drawing, or suss out if an idea is worth exploring further, or get unstuck when new or different ideas just aren’t coming naturally. Here are three sketching exercises I like to use for design workshops, and that you can borrow for your next session.

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The missing step you’ll want to include in your next brainstorming workshop

Most of us have participated in a brainstorm before: ideas bounce around the room, every option is captured, and the output is a big list of possibilities. So, how do you narrow down the prospects to identify the most viable ideas that will actually move the needle for your business? I came up with my own formula to tackle this challenge, which I’m breaking down here in hopes it helps your teams find clarity sooner, and identify the best solution to the problem at hand.

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Is defensive thinking keeping you from your best ideas?

Defensive thinking stops new ideas in their tracks, or from ever even getting off the ground. It also requires a lot of intention and finesse to mitigate. However, doing so is critical to peeling away a rigid mindset that could be blocking your team members, workshop participants and meeting attendees from their greatest ideas. Here’s how.

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Don’t let stakeholders shut down your creativity

If you lead workshops and Design Sprints, you’ll need to involve key decision makers in the process so that it’s constructive rather than disruptive. Having a formula to handle these situation is especially important when working with big orgs. Check out my approach to the process so that your experience feels constructive and controlled.

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Shake up your routine in the name of creativity

At what point do our beloved routines become creativity suckers? Doing the same thing day in and day out is great for managing risk, but it often comes at a cost to innovation, originality, and stimulation. Whether you’re seeking a personal or professional burst of creativity, these three tips offer accessible ways to refresh your outlook and attitude.

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