Hello, and welcome!
Want to stay in the know on my latest writing? Subscribe.
Interested in working together? Drop me a note.
Whether you're facilitating workshops, leading teams, or navigating complex decisions, here you'll find practical tools, frameworks, and lessons drawn from my real-world work with leadership teams and organizations.
I'm Jackie Colburn. Strategist, facilitator, human.
For nearly two decades, I've partnered with teams across industries to navigate complexity, unlock possibilities, and design a better way forward.
Remote testing isn’t hard
Testing is arguably one of the most critical parts of the Design Sprint process. If you’re running a remote process, here’s a straightforward and streamlined way to stay organized and collect this key feedback from testers.
Cultivating change by offering free workshops
Jackie believes in service. She has been volunteering for most of her life and has worked with organizations in the Twin Cites such as Amicus (Prisoner mentorship program), Free Arts Minnesota, and as a hospice volunteer. When she started her business, she committed to giving back to help her community thrive. Each year, she offers her services pro bono.
Can online collaboration be productive AND enjoyable?
The ways in which we collaborate have changed a lot as a result of the pandemic. More virtual meetings, more screen time, more A/V issues, and way more sneak peeks into our colleagues’ lives. While it’s certainly not a perfect reality, certain aspects of shifting to a remote model have resulted in a lot of positive outcomes for facilitator. Here are 4 examples.
Getting from stuck to prototype with a Design Sprint
The most remarkable part about facilitating a Design Sprint is the ability to move from stuck to prototype in a handful of days regardless of the specifics, team politics, or challenges. Here are three steps to get there.
How to be a great facilitator
Your job as a facilitator isn’t to show off with your knowledge of the business; it’s to drive people through a process that lands on a desired outcome. A few learnings have completely transformed the way I facilitate today.
Do you really need 5 days for a Design Sprint?
Do you really need five whole days for a Design Sprint? It might seem like a lot of time initially, but the truth is that five days really isn’t that much time if it keeps you from investing months, maybe even a year, in something that isn't right. What I love about the five-day timeframe of a Design Sprint is that it offers enough breathing room to really explore the problem space then design and prototype an awesome solution without cutting corners just for the sake of saving a few hours.
Four key tips for running your own Design Sprint
Have you decided to lead your first Design Sprint and need some support? Or, maybe you’ve done it before and are looking for ways to make the experience even smoother and more productive. Every situation may be unique, but the DNA of the Design Sprint is hardwired to guide effective outcomes. With that in mind, and thanks to my own trial and error, I’ve honed in on what I think are the key pillars for a successful Design Sprint.
Why Design Sprints are so effective
We know Design Sprints are excellent at getting teams from stuck to prototype, but why is the process so foolproof? Whether you’re a Fortune-100 company or a startup, the recipe for a Design Sprint makes an impact thanks to a few key ingredients.
Inciting action through a Design Sprint Bootcamp
Jackie partnered with Sprint book author, John Zeratsky, in 2018 & 2019 to bring Design Sprint bootcamps to Minneapolis. They were a ton of fun and we intended to bring it back to in 2020 to multiple cities but a global pandemic got in the way. In 2020, Jackie worked with John and Jake Knapp to offer the bootcamp online during three virtual workshops.
Solopreneurship 3 years later: What to know about making the leap
I am often asked to have coffee with people who are thinking about starting their own thing. They want to go solo, fly free, run their own show. Sometimes they are interested in focusing on Design Sprints, but often they are interested in something adjacent: digital strategy, digital transformation, product leadership, brand strategy, etc. Here’s my advice.
Why aren’t you making great things? Fear
Using tested tools and frameworks takes the guesswork out of the “how” and provides a recipe to follow. But they aren’t enough. You can have the best hammer and nails but if you are too afraid to swing the hammer and make the birdhouse because it might be ugly, you’ll just have a pile of tools and no place for birds to live. When we create, we bring something new into the world. Fear arises when we think about doing anything new. New is unknown. New is novel. New is scary. Our brains want us to stay in the safe zone.
The power of collaborative process design: An interview with John Zeratsky
There’s been a lot written about the Design Sprint; why it works, the methods, facilitation techniques and how to use Sprints inside an org but I was interested in learning more about the process of designing the process (so meta, right?) from this conversation with John Zeratsky (JZ), co-author of SPRINT.